About Us

The Nature Collective was created by Laura Holly and Erin Kelly, two kindred spirits who created this company based on the vision of giving people the power to not only create their own natural skin care products and herbal remedies but to also demystify folk medicine and foraging in the wild. 

Erin has a background in herbalism, Ayurveda, plant spirit medicine (flower essence formulation) and various energetic healing modalities. Her plant medicine knowledge mostly centres on the emotional/spiritual properties of the plants themselves and she uses that information in her own therapeutic practice as a flower essence practitioner and intuitive healer. She also loves spending time in her garden and allotment, giving much of her free time to growing and harvesting medicinal herbs, vegetables and flowers. Erin is always seeking to learn something new and is currently studying everything there is to know about biodynamic gardening. 

Laura is a nurse and self taught herbalist who adores all things botanical. She set up Sugarloaf Botanics as a side gig to nursing in early 2020 and quickly found that her passion for growing and making could sustain her. She makes a range of herbal skincare and medicinal salves from plants she grows or forages near her home on the Sugarloaf mountain in Wicklow where she lives with her partner, two boys and two dogs.